As Novapera we made a decision to act jointly with the Swedish Consulate for any kind of cooperation in the fashion sector in consequence of meeting with Consul General of Sweden Ms. Therese Hyden.
Fjällräven Welcoming Winter'17
Most sustainable and premium outdoor brand Fjällräven shared its 57 years history with the Turkish community at the Swedish Palace in Istanbul on November 1, 2017 with the participation of the Consul General of Sweden Therese Hydén.
Staff Training and Store Visits
Novapera comes together with own retailers and gives trainings periodically to sustain brand feature, brand positioning and perception to store employee in a correct and solid way.
Novapera arranges launching events and season welcome parties periodically. The main reason is to get together with good people from fashion, music, art, cinema and design environment around Novapera team. The photo from the event in one of the coolest store in Istanbul.
Novapera team believes visual merchandising is a retail strategy that maximizes the aesthetics of a product with the intent to increase sales. The displays we created play a role in the look, feel and culture of a brand. The window display from one of Novapera’s accounts in Karaköy, Istanbul.
Novapera operates its brands’ social media operations in-house with the belief of this is the best way to represent a brand in social media. Here is the one of results: Kankenist –an Instagram account created by Novapera- is the world’s largest Kånken community. Check our accounts on Instagram: